If you’re looking for the best Blogging or Content Marketing Course online, then this article is right up your alley. Content marketing is a powerful tool that can be used to create buzz and interest in a product or service. In this post, we’ll go over some of the most popular courses available today, both commercial and from universities!
Why You Should Take A Content Marketing Course
Content marketing courses may cover topics such as branding, advertising trends on social media platforms like Facebook or Twitter, search engine optimization (SEO), email marketing campaigns, blogging tips to create compelling content for readers – and much more! They are usually offered through an online platform which provides students with video tutorials that they can watch at their leisure. You’ll also get access to assignments and presentations along the way if you’re enrolled in a physical course!
But can’t you just read a bunch of blogs about content marketing to learn about it?
Yes, you can…but only if you have the time and patience to do so. Content marketing courses are designed with a specific curriculum in mind which allows for more personalized instruction. It’s also easier to keep up with what’s happening online when your coursework is organized in an easy-to-follow format!
What To Look For In A Content Marketing Course Online
The first thing to look at when choosing an online course is the general overview. Content marketing courses will often include a description of what is being taught, how long the course lasts, and its price – so keep these in mind before making your decision.
Another thing to consider is the level of expertise in content marketing. Content marketers need a wide range of skillsets which can be hard to learn on your own or with just one course, so make sure you take into account how much time and effort it will take for you to become an expert after taking this course before making your decision!
Finally, look at the testimonials from previous students that have taken these courses as well as any reviews left by professionals who offer similar services. This may give you some insight on what other people think about this particular course and whether or not it’s worth investing in.
Top 17 Content Marketing Courses
* Blogging Bootcamp by Blogging Brute *
If you want to get a head start on your content marketing efforts and make sure that this year is a huge year for you, this bootcamp is for you. It features ten structured modules of video training along with over a dozen supplementary modules, a content marketing workbook to guide you through your course, and additional bonus materials.
This content marketing training is designed to be of great value to both beginner and intermediate bloggers alike. It’s also designed to help both bloggers and content marketers.
Whether you’re blogging for a side hustle or full time income, or looking to use content and blogging as a way to market your business, this training is for you.
Past students have included real estate agents, consultants, writers, educators, marketers, entrepreneurs… even a comic book store owner.
If you want to be able to use blog content to fuel actual business results – whatever those results might be – you will benefit from this content marketing course, Blogging Bootcamp!
* Content Marketing Course by HubSpot *
This course covers how to research and find content marketing opportunities using tactics such as social media, lead nurturing, SEO, email marketing, blogging. In this Content Marketing course you’ll learn about the key elements of a solid blog post for attracting visitors (headline, opening paragraph), researching keywords and topics that align with your brand message or product/service offerings in order to create compelling content for any audience segment (including those outside of your conversion funnel) and creating shareworthy articles on LinkedIn Pulse.
* Content & Social Media Strategy Certificate Program at Northwestern University *
If you want a more traditional classroom experience than an online course then this certificate program may be right up your alley! This specific curriculum will give you skills that are essential for any company looking to succeed in today’s digital world – such as how to identify what type of content resonates with your audience and how to create a social media strategy that satisfies both you and the consumer.
* Content Marketing Certification from University of Illinois *
This course provides students with access to video tutorials, presentations, assignments and more in order for them to learn about content marketing best practices on their own time schedule. You’ll have access not only to information but also priceless tools like templates, checklists and other resources when taking this Content Marketing Course – which can be especially beneficial if you’re just starting out!
* Content Marketing Certification from University of Maryland *
This Content Marketing Course will teach you how to research, develop and manage a content marketing strategy for your company. You’ll also have access to templates such as an editorial calendar and basic spreadsheet skills which can be immensely helpful in developing your own personal Content Marketing Strategy!
* The Online Content Writing Program at the University Of California – Irvine *
The online program includes nine units that explore topics including: Web Copywriting 101; Blogging Basics; SEO Essentials; Social Media Strategies & Techniques. Topics are taught through lectures, readings, video tutorials and more so that learners feel they are getting comprehensive instruction on Content Marketing.
* Content Writing Certification at UCLA Extension *
This course teaches learners about content writing with real world examples of what not to do so they’re able to avoid making mistakes before it comes time for them publish their own content or blog post. The lessons are delivered online by industry experts and past students have found this certification program easy enough for anyone who has basic computer skills.
* Content Marketing from Humber College *
This Content Marketing Course offers a mix of video lectures, readings and more to teach students how to create content that is both engaging for readers and brings in traffic. You’ll learn about the four stages of Content Marketing (Content Creation; Content Distribution; Content Monetization; Content Optimizing) in order to help you develop your own personal strategy!
* The Online Certificate Program on Digital Media at Boston University *
The program will give learners the skills necessary to take their company into the digital age – including how marketing with today’s tools like Google Analytics or Facebook ads. They offer certificates through an online format so if you don’t want a degree or certificate but would still like some Content Marketing skills, this is the Content Marketing Course for you!
* Blogging Certification from University of Illinois at Urbana-Champaign *
This Content Marketing course teaches learners how to blog – including topics such as choosing a topic and maintaining your writing schedule. You’ll learn about features that help with SEO optimization so when taking this Content Writing Training Certificate, be sure to pay attention in order to understand what keywords are important when trying to rank high on Google searches.
* Content Marketing Certification from University of California – Berkeley *
This course will teach you how to develop your own Content Marketing Strategy and then execute it through blogging, social media marketing, email campaigns. You’ll also learn about the different types of content that are essential for any Content Marketing campaign including blogs, videos and images as well as where to find inspiration for these sorts of pieces!
* Blogging For Business Certificate Program at New York Film Academy *
This certificate program is perfect if you’re looking to start a company blog or get more serious with your current one. Topics include: How To Write A Blog Post; Social Media Strategies & Techniques; Content Creation (e-books/ebooks); Link Building And SEO Basics; Video Editing. The course is offered online and can be completed on your own time.
* Content Marketing Certification from University of Pennsylvania *
This Content Marketing Course will teach you how to develop a Content Strategy, make data-driven decisions about what content to create or share on social media outlets like Facebook or Twitter, integrate advertising into the mix for maximum effect as well as other Content Marketing best practices! You’ll also learn how to use tools in order to measure the success of your campaign as well as strategies that are proven effective including SEO basics – which no one should neglect when developing their Content Marketing strategy.
* Blogging 101 – The Complete Guide To Creating A Profitable Blog *
This is definitely one of the best blogging courses online because it covers everything a blogger needs to know about starting a successful blog. In this course, students will find out what’s required when setting up their blogs such as choosing between self-hosting or using WordPress Plugins (like Jetpack), setting up social media accounts, and how to properly plan out blog posts for the week. This course goes into detail on writing tips that are guaranteed to attract readers as well as SEO basics like keywords, title tags, meta descriptions, and focus keyword densities in your content.
* Content Creation Certification from University of Maryland – Baltimore County *
This Content Marketing Course will teach you the necessary skills for Content Creation including how to come up with ideas, develop content and write compelling stories. This Content Writing Training Certificate also covers SEO basics like keyword research as well as tips on how to set up Google Analytics. There are a lot of great tools out there that can help make Content writing easier so be sure learn about those as well! You’ll cover topics such as copywriting principles, editorial calendars and managing social media marketing campaigns in this course – all while learning about Content Optimizing strategies which is an essential part of any successful campaign.
* Blogging For Success (Online) at California State Polytechnic University San Luis Obispo *
This Content Marketing Course will teach you how to blog for success! The course is divided into four sections: Blogging Basics, Content Creation & Management Techniques, SEO Fundamentals and Advanced Content Optimization. This Content Writing Training Certificate provides learners with a wide variety of blogging topics including social media marketing basics as well as more advanced strategies like link building campaigns – which are essential in any successful Content Marketing campaign.
* Content Marketing Certification (Online) at University of California Los Angeles *
This Content Marketing Course will teach students how to develop a Content Strategy, make data-driven decisions about what content to create or share on social media outlets like Facebook or Twitter and integrate advertising into the mix for maximum effect as well as other Content Marketing best practices! The course is available online and can be completed on your own time.
And that concludes our list of the best content marketing courses available today. Clearly if you want to get a head start on content marketing for your business, you have several choices to consider. Content Marketing is a proven way of getting more relevant traffic that will convert visitors into customers or email subscribers, so if you’re not yet doing Content Marketing for your business then we strongly encourage you to consider these courses.
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