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How to Make the Most of Every Piece of Content

This illustrated guide reviews everything from writing to publishing and promoting, to measuring success of content marketing.

You are here: Home / Beginning Blogging / How to Make the Most of Every Piece of Content

October 24, 2016 //  by Mike Allton

THE CONTENT JOURNEY: THE ILLUSTRATED VERSION
How to Make the Most of Every Piece of Content

A unique collaboration… 14 incredibly talented Dribbble designers… 52 original illustrations… the content journey never looked more appealing… 

We thought to try something completely different. We wanted to create a piece of content like no other. A piece of content that is engaging and fun as much as it is informative and insightful.

Not an easy task. Pretty much everything under the content sun has been done. But then we remembered the saying that a picture is worth a thousand words (fun fact: the average word count of top-ranking content [in Google] is between 1,140-1,285 words; source SearchMetrics). What if, we thought, we combine pictures AND words? How much would that be worth?

So here it is – The Content Journey, from creation to conversion, in 52 amazing illustrations. A one-of-a-kind guide for how to make the most of every piece of content you create.

The Content Journey: illustrated by Dribbble designers from around the globe from BrightInfo

Let us know which slide / point was your favorite in the comments below, and be sure to share this deck with your own audiences!

Category: Beginning BloggingTag: Blog Post Promotion, Promotion, Publication, Writing

About Mike Allton

Mike Allton is a Content Marketing Practitioner - a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Brand Evangelist at Agorapulse.

DISCLOSURE: Some links in the article above, and throughout this site, may be affiliate links. While there’s no additional cost to you, purchases made via those links may earn me a commission. Only products and services which have been tried and tested are reviewed, and those reviews are always thorough and honest. If you benefited from my review and have a genuine interest in the linked product, your use of the affiliate link is appreciated and allows me to continue writing these kinds of helpful articles.

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Mike Allton, Blogging Brute
Mike Allton, Blogging Brute

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is a virtual event strategist, an award-winning Blogger, Speaker, and Author, and Head of Strategic Partnerships at Agorapulse.

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