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Blogging Brute

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  • About Mike Allton
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Mike Allton, The Blogging Brute

Mike Allton is the Blogging Brute – an award-winning blogger, author and speaker who can help you be a better blogger.

“Mike Allton is one of most professional, caring and kind high-end social media and content marketing experts I know.”

Hello my friend,

This isn’t just any blog you’ve stumbled upon. You’ve found a path to follow to learn Content Marketing, the right way. As the soft pine needles crunch beneath your feet, and the sun-dappled leaves sway gently in the wind, the fresh air fills your lungs and sparks your imagination.

You realize as you walk that this time spent enjoying the path is as important and as valuable as the destination you’re headed toward.

This is the journey we’re all on. As you hike through articles and clamber over guides, you’ll find me right alongside you, keeping you from the Cliffs of Insanity.

Like anything worthwhile, Blogging and Content Marketing takes time and patience. But you now have an advantage. Nestled amongst these tall trees and sleepy hills are the snippets and nuggets of everything I’ve learned in over a decade of blogging and creating content. Free resources. Valuable guides and planners. And audits and training specifically designed to illuminate content marketing for small business.

If you’re concerned – or excited! – about the impact of AI on marketing and your role, I have an AI in Marketing Primer to help you, and you should subscribe to my AI in Marketing: Unpacked podcast for ongoing insights and advice.

You can avoid snags and roots, be guided down the better path, and benefit from my experience. You can spend your time dreaming and writing and walking purposefully toward success.

Come, let’s explore together.

Mike Allton, Blogging Brute

Latest Posts

Read my latest articles and guides below:

Content Marketing Strategy as a solid foundation

Aligning Your Content Marketing Strategy with Business Objectives

Crafting a successful content marketing strategy requires aligning with business goals.

Aligning Your Content Marketing Strategy with Business ObjectivesRead More

Content Marketing Strategy for Small Businesses

Crafting A Plan To Succeed: The SMB Guide to Content Marketing Strategy

Crafting a nimble and formidable content marketing strategy can transform small businesses into formidable contenders in the digital landscape.

Crafting A Plan To Succeed: The SMB Guide to Content Marketing StrategyRead More

How Luria Petrucci Listens To Her Audience To Create Content THEY Want

A #CoolContentCreators Interview with live streaming expert, Luria Petrucci.

How Luria Petrucci Listens To Her Audience To Create Content THEY WantRead More

Developing Content Marketing Strategy

Content Marketing Strategy for Small Business: Crafting Your Roadmap to Success

Approximately 57% of small businesses engage in content marketing, with 61% having a documented strategy. This guide explores the significance of a content marketing strategy and provides actionable steps for small businesses to craft and refine an effective strategy.

Content Marketing Strategy for Small Business: Crafting Your Roadmap to SuccessRead More

Unlock Content Marketing Potential

Unleash the Power of Your Business: How Your Current Content Marketing Strategy Might Be Holding You Back

Small to medium business (SMB) owners juggle many tasks, with content marketing being crucial but challenging. Ineffective strategies waste time, hinder growth, and miss opportunities. A Content Marketing Planner offers structured, organized, and efficient solutions.

Unleash the Power of Your Business: How Your Current Content Marketing Strategy Might Be Holding You BackRead More

Using a blogging planner to calendar out your blog posts.

How To Use A Blog Planner

Everything you need to know to put your new blogging planner to work for YOU.

How To Use A Blog PlannerRead More

Blogging or Content Marketing

The Difference Between Blogging And Content Marketing

Both are about creating content, but there are important differences to study.

The Difference Between Blogging And Content MarketingRead More

Free Tools for Bloggers

10+ Free Tools for Bloggers: Publish, Research, Promote and More

This list of free tools for bloggers will save you both money and time.

10+ Free Tools for Bloggers: Publish, Research, Promote and MoreRead More

Blog Post Accessibility

9 Tips To Improve Blog Post Accessibility

Blog post accessibility is important because it helps people read and understand your content better.

9 Tips To Improve Blog Post AccessibilityRead More

Great blogging can be done anywhere.

Start Your Blog!

This is the easiest, and most complete, guide to starting your blog…
the RIGHT way!

LEARN MORE

Ready to learn blogging?

Advanced Blogging

Advanced Blogging
Do you sometimes feel like you're in the tall weeds when it comes to blogging?

Beginning Blogging

Beginning Blogging

Blogging Tools

Blogging Tools

Never miss a post

Signup to keep that axe sharpened.

Mike Allton is the Blogging Brute

Make This Year Your Best Year Ever

Grab your copy of the #1 Blog Planner!

40+ worksheets, calendars, and more, all designed to help you grow your blog.

START PLANNING!

Blogging is a journey.

Take Your Blogging To The Next Level

Grab these free resources and guides!

How To Promote Blog Posts

Learn how to get the maximum number of shares and readers to your content, every time.

How To Promote Blog PostsRead More

How To Rank #1 On Google

Learn how to plan and organize your content to rank first in search engines.

How To Rank #1 On GoogleRead More

How To Create Epic Content

Learn how to create high-performing, long-form content, efficiently.

How To Create Epic ContentRead More

How To Build Landing Pages

Learn everything you need to know to create high-converting landing pages for your blog.

How To Build Landing PagesRead More

How To Build A Lead Generation Machine

Learn how to create a system that, once in place, will continue to generate leads day after day.

How To Build A Lead Generation MachineRead More

Free Blog Post Template For Fast Blogging

Cut your writing time in half by using a template that’s proven to help you structure successful, engaging blog posts.

Free Blog Post Template For Fast BloggingRead More

Testimonials

Sarah Scott

I am really enjoying this class. I have studied blogging (though failed in the execution) for the last several years but this is the first time I’ve felt like I can get answers to my questions and the feedback that I needed to move forward. I am incredibly grateful that I found you last year. Again, thank you!

Prof. Perry Drake, University of Missouri – St. Louis

“Mike, thank you so much for guest lecturing to my Social Media Marketing students about Blogging strategy. The students, as well as I, learned so much. In fact, we learned things not even on our radar. All you taught us about understanding your audience, being timely and asking yourself will they care was critical.”

Susan Moeller, Sr. Marketing Manager, BuzzSumo

“Mike’s presentation was fabulous. He delivered highly relevant and useful information, coupled with great visuals. Mike’s tone of voice is confident and reassuring, which helps the audience to trust him quickly. Working with Mike to set up our webinar went very smoothly. He’s that magic combination of professional and flexible.”

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Recent Posts

Content Marketing Strategy as a solid foundation

Aligning Your Content Marketing Strategy with Business Objectives

Aligning Your Content Marketing Strategy with Business Objectives
Content Marketing Strategy for Small Businesses

Crafting A Plan To Succeed: The SMB Guide to Content Marketing Strategy

Crafting A Plan To Succeed: The SMB Guide to Content Marketing Strategy

How Luria Petrucci Listens To Her Audience To Create Content THEY Want

How Luria Petrucci Listens To Her Audience To Create Content THEY Want

Free Guides

How To Promote Blog Posts

How To Promote Blog Posts

How To Rank #1 On Google

How To Rank #1 On Google

How To Create Epic Content

How To Create Epic Content

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